Tips for Designing Attention-Grabbing Business Signage

by Jan 16, 2023Blog

Are you looking for ways to create attention-grabbing business signage? Are you unsure of how to choose a reliable business signage company or the best materials and features to use? If so, then this article is for you! We’ll list some tips on designing effective business signage that stands out from the crowd, from choosing the right company and materials to incorporating bold colors and custom features. Read on to find out more about creating eye-catching business signs that make a lasting impression!

Consult with the Right People

When it comes to designing attention-grabbing business signs, choosing a reliable business signage company with an established online presence is key. They should offer high-quality materials and craftsmanship for your signage needs so you can get the best product available. Additionally, a knowledgeable customer service team should be available to answer any questions you may have and provide guidance throughout the design process.

Strategic Placement is Key

It’s also important to consider how your business signage will be used and where it will be placed before making any decisions. This will inform the size, shape, material, colors, font, etc. of your sign. For example, if you plan on placing it outdoors or in places prone to inclement weather conditions then opting for robust materials such as aluminum composite panels or acrylic plastic might be your best bet. Also, ensure that your business sign is clearly visible against any background obstructions such as trees or other buildings.

Choosing the Right Design Elements

When it comes to creating attention-grabbing business signage, bright colors and eye-catching fonts are always good choices since they stand out from the crowd and draw people’s attention. Additionally, custom features such as LED lighting or 3D lettering can really make your sign unique and memorable. However, don’t forget that effective business signage isn’t only about what it looks like. Your signage should also be easy to read from a distance so viewers can understand the message quickly and easily—aim for short phrases with large font sizes for maximum impact here.

Consistency is Key

As with all parts of your business, make sure you maintain a consistent branding style for all your signage. Sticking to one or two fonts and a single color palette will go a long way in making sure your signs create an impression that sticks to the minds of potential customers. To this end, it’s important to make sure your company has a specific and well-disseminated stylesheet that properly outlines your brand’s visual identity, from colors to typefaces and logo size.

Making sure that your employees or any design company you work with is fully aware of your branding, and so having strong reference material will ensure that all your business signage lines up and remains helpful to your marketing efforts.

Consider Visibility from a Distance

Finally, make sure your business signs are visible both during the day and at night by using illuminated signs wherever possible. This will ensure they get seen regardless of what time of day it is. Also, consider positioning your business sign near busy roads or intersections so more people will see it. Feather banners are an excellent choice for outdoor signs as they can withstand harsh weather conditions and remain vibrant even after prolonged exposure to sunlight.

By following these tips, you’ll be well on your way to designing attention-grabbing business signs that make a lasting impression! For even more helpful advice and ideas, don’t forget to check out our other resources or get in touch with one of our design experts—we’d be happy to help provide further guidance on getting started!

Happy designing!


Attention Getters is your one-stop shop for innovative, high-quality signage design! For more information, please visit our website or contact us directly. Our team of experts is always available to provide guidance and advice on business signage design. Thank you for choosing us!